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The minimum viable commitment

What is the minimum viable commitment that you can adopt to tell your story, to get closer to the people that you are serving? What is sustainable? What adds value to you and to others? What will make a difference in the long run?

The minimum viable commitment is a promise to show up day after day with your best possible value.

If the minimum viable product helps us to test and learn quickly before investing more effort in developing a new product, the minimum viable commitment helps us to connect and to show up day after day for the people we serve.

There is no conversion without connection, and no connection without a commitment to bringing value.

Starting small is not just about being efficient; it’s also about being committed to delivering value day by day to the people you want to serve.



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