10 questions to start finding out your value, unique story and purpose
- What do you love about your work?
- Why do people want to work with you?
- What is it that customers love about your brand/service or products?
- Who is your ideal customer? Who do you serve?
- What was your best ever moment at work?
- What idea or story kept you alive in tough times?
- What brought you to create the business? What did you want to improve? What did you want to bring?
- What is your best product or service according to your clients?
- How do you want your clients to feel after working/buying from you?
- What is the most common feedback that you get from clients?
Finding your unique value, your purpose and your unique story comes from knowing which area you are great in, what it is that you enjoy doing, and what your clients absolutely love about working with you.